What is Hinge Health?
Hinge Health is a comprehensive program for chronic musculoskeletal conditions, providing a physical therapy app with bluetooth sensors, personal coaching, and education.
Our Brand Pillars
We're Science-driven to build trust.
We're Approachable to meet users where they're at.
We're Empowering to encourage meaningful change.
We translated our Brand Pillars to Design principles:
Science-driven: Our design must be Professional, secure, and clean.
Approachable: Our design and voice must be Delightful and friendly.
Empowering: Our design must be Simple and actionable.
Our Logo
Website
I was the sole designer upon joining in 2017. In addition to product design, I also updated the logo, redesigned the website, marketing materials, and branding identity of the company.